Endel raises $15 million to fund AI-enabled lullabies German startup Endel raised $15 million funding to help people fall asleep better.
Its scientifically-backed soundscapes can help you to relax, focus, and get good sleep.
The patented technology takes inputs from the user’s movement, time of day, weather, heart rate, location, and other factors.
It then uses AI for personalized soundscapes, which adapt to changes in real time.
It is evident that investors are paying close attention to this platform for sleep wellness in a world where people are increasingly anxious and sleep-deprived.
The Series B round was led by Waverley Capital (investors in Headspace, Wondery, FuboTV, Roku) and True Ventures (investors in Fitbit, Peloton, Blue Bottle Coffee, and Ring).
The startup had earlier raised $5 million in Series A funding in September 2020.
The company also launched a new Wind Down soundscape, which was created in collaboration and The GRAMMY-winning producer, songwriter, singer and producer James Blake.
A study published in 2021 and peer-reviewed in January 2022 confirms personalized soundscapes have a better impact on people than popular pre-recorded music playlists.
With personalized soundscapes, Endel claims to increase focus by 7 times, decrease stress by 3.6 times if used regularly, and maintain an extended, more consistent focus 95% of the time.
The ecosystem is home to over 1,000,000 users per month, who listen for more than a million and half hours each month.